Make Your Business Cards Beautiful
In most lines of business, having a business card is pretty much non negotiable. It’s not just a simple way to hand out your contact details, it’s also a physical reminder of the business you represent and is an extension of your brand. The problem with so many business cards out there is that they are either bland, are bad quality or are not on brand or relevant to your business. Hitting the nail on the head with your business card design doesn’t have to be difficult but there are some important elements to consider, which we will explore in this article.
Consider your branding
Professionally designed branding is so often overlooked as something that is an unaffordable luxury. But branding is such an important aspect to creating a memorable and emotive story about what your business represents. So, contracting a graphic designer who specialises in branding to create your business logo should be a first port of call and is a relatively low investment for the beautiful, long lasting and unique design you will get in return. This logo should be on all your business stationery, including any business card printing. With a great logo to work with, it will be easier to design your business cards as you will already have a colour palette and probably some fonts as well. In todays crowded market, stand out branding is key.
Try something different
Who said your business card has to be rectangle, or square? With modern business card printing techniques, creating a unique shaped business card, should be possible from any decent print shop. This approach is ideal for those who want to show that their business thinks outside the box. It’s a brave move, but will be more memorable than your average shaped business card.
Stand up, stand out
A quirky new development in business card design is the 3D creation. This can be achieved in a number of ways. They can be perforated, allowing them to be folded out and able to stand up. A part of your card could have a feature that is raised. They could simply be folded in half and open out to provide more in-depth information. If you choose to go down this route, ensure that the style you select is on brand and relevant to your business.
Finish first
If you’re sticking with a simple but classic card design, it should look timeless and chic. For this style, the card and finish should be super high quality. Using modern printing techniques should ensure that you get a beautiful finish. A great example here are scodix business cards. This style involves spot UV printing to create a high gloss finish on certain areas of the card to highlight either text or branding.
GD Print – expert business printing in Bournemouth
If you need to talk business card printing and want some expert advice, look no further than GD Print. Based in Bournemouth but with nationwide clients, they will be on hand to help you with whatever business printing requirements you might have. A family business, backed by decades of experience, GD Print really are the go-to for any business looking for a reliable printer. Contact them today to talk to their friendly team about your printing needs.
